ExpoCECOP 2026

project overview

Peak Performance creates science-backed supplements for serious athletes, but their old packaging looked cheap and hurt sales despite excellent product quality. I developed a bold, modern identity with strong typography and color-blocking that makes each product instantly recognizable and feels as premium as what's inside.

project type

Visual Identity & Art Direction

year

2024

my role

Brand & Packaging Designer

client

peak performance

Getting that film look in the post

Selected projects from the last month

Otherworldly places located on Earth

other projects

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The Browns

Art Direction & Brand Identity

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RE:LOOP

Brand Strategy & Campaign

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Cívicos anónimos

Art Direction & Illustration